Whenever possible, use 2-3 keywords in your title, such as a brand name, the color of the product, product attributes or qualities, and the condition. It almost goes without saying that keywords are integral in a strong title.
Your title gives you the opportunity to attract customers quickly upon first glance. The eBay product listing allows you to use up to 80 characters for titles, so take advantage of that space. Your title is the first glimpse potential buyers get at your product, and first impressions matter. To give you an example of a good eBay listing, lets look at Nutriflair and how they’ve set up their eBay listing. Here are our best tips for optimizing your eBay listings to help increase conversions and improve your sales ranking. Well written descriptions, fast shipping tags, and product identifiers are just some of the ways to bring shoppers to your listings.
Effective eBay listing optimization will go beyond getting higher search ranking and encourage potential buyers to complete a purchase. In addition to attracting shoppers, it needs to win over eBay’s search result algorithm and encourage a conversion. There are a few things your listing needs to do. Doing the bare minimum will get you just that many sales at best, so lets make sure you’re set up for success when it comes to listing. How well you do this can make or break your business, as it’ll help drive your conversion rates based on how you handle the many components of a good listing.Īn eBay listing is so much more than a title, photo, and description. Once you’ve set up your eBay seller account, it’ll be time to list products for sale.
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